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Discoveries That Matter - Sarnia LambtonSmart 21 Community 2016
Business Programs for Youth

Are you interested in starting your own business? There are business programs to help young people up to 34 years of age. Find out more! >>

Sarnia-Lambton Interactive Map
To view our comprehensive interactive Sarnia-Lambton Maps click here.
Business Assistance Programs
Find programs to meet your needs Click here

Building a Business Plan

Outline for a Business Plan

Please remember - this is an overview only! You may obtain a free detailed template of the layout and the recommended content of a Business Plan from the Business Enterprise Centre. Call us at 519-332-1820 or email  Fraser Parry  or  Matthew Slotwinski.  They would be happy to speak with you. 

Title Page:

Table Of Contents: (Second last page to be created)

Executive Summary: (This is the last section to be prepared and should be two pages or less in length.)

  • Brief description of business or concept
  • Summary of financial requirements
  • Summary of usage of funds

Company Profile:

  • Business name and address
  • Business structure
  • List of registrations/licensing/professional or trade designations
  • Company management/advisors

Industry Profile:

  • The market description (size of market)
  • Identification of trends and company response
  • Listing of any political or legal issues
  • Competitive analysis
  • Identification of any barriers

Sales And Marketing:

  • Pricing outline
  • Targeted sales
  • Future sales
  • Customer analysis
  • Promotional program
  • Advertising program
  • Promo and advertising budget

Operating Plan: 

  • Facility costs
  • Equipment listing
  • Supplies and inventory
  • Human resources plan including proposed wage/pay, labour burden and benefits costs

Financial Plan:

  • Cash flow forecast
  • Projected income statement
  • Projected balance sheet