Marketing & Branding your Food Product

This session is for founders ready to build a brand customers remember—and retailers want to carry.

In this free 60-minute online webinar, you’ll learn:

• Build a brand that stands out in a crowded marketplace
• Connect with your ideal customer
• Develop marketing strategies that actually generate sales
• Create a brand that grows with your business

Consumers don’t buy products—they buy brands they trust.

Your packaging, messaging, digital presence and customer experience all influence purchasing decisions long before someone tastes your product.

Join Amanda DeVries, Founder of Eye Candy Design, as she shares how successful food brands are built—from startup through scale.

You’ll learn:

• Brand positioning
• Target customer development
• Visual identity
• Packaging design
• Digital marketing fundamentals
• Building trust through storytelling

You’ll also discover why understanding exactly who your product is for is one of the biggest drivers of long-term success.

Leave knowing how to build a memorable brand that drives awareness, loyalty and sales.